L.A. Financial Management

L.A. Financial Management, founded in 2016, is a boutique CPA firm serving small businesses in the Los Angeles area. Founded by Lara C. Azoy, an accountant with experience at Ernst and Young and the nonprofit sector, the firm specializes in supporting small business owners' financial operations and growth. The firm focuses on accounting and bookkeeping, budget planning and management, cash flow management and forecasting, financial statement preparation, and implementation of cloud-based accounting systems. Services include fractional CFO support, healthcare accounting and bookkeeping, nonprofit CPA services, and strategic business consulting. The firm emphasizes integrity, reliability, and a passion for accounting, committing to providing services that add continuous value to client operations. Lara holds a Bachelor of Science in Business Administration with an emphasis in accounting from UC Riverside and is a Certified Public Accountant. She brings nearly 10 years of experience improving business practices for over 200 small business owners while serving in the nonprofit sector. The firm has grown from a single-owner freelance business in 2016 to its current state, supporting diverse business needs with QuickBooks expertise and cloud-based solution implementation.